13 Ways to Support an Author Without Ever Spending a Dime

I may be an author myself, but I still get it: books can be expensive. I read like a fiend and have made it a personal mission to support as many of my favorite books and authors as possible, but it can be tricky at times on an author/teacher paycheck. There are so many ways, however, to show an author some love without having to drop $25 for every hardback on the shelf. Here are just a few suggestions to help get you started.
1. Check out a book from the library
I used to feel really guilty about doing this, until I realized how incredible it was so have my own novel carried in my local library. Authors love it when readers post pictures of library books, because it means that their books have made it all the way to backwoods Florida or wherever you might be located. Anyone, anywhere, can purchase a book on Amazon. A library book can give an author a sense of how far their book has traveled.
2. Recommend a book to the library
If an author's book isn't carried at your library, recommend it. Many libraries have an online feature where you can suggest the purchase of a book and all librarians love reader recommendations. Requesting a hold on the book is a plus, too, especially right before the book is made available. This indicates reader interest and enough holds will prompt a library to order more copies.
3. Request a book to review
Many review sites, such as Necessary Fiction and Small Press Book Review, run lists of books available to review. The website, author or publisher will provide you a copy of the book in order for you to write the review. This is a win-win for everyone, as your review supports the author and you, in return, receive a free copy of the book and exposure if you are a budding author or book reviewer. More experienced reviewers can also request advanced copies of books from sites such as NetGalley or Edelweiss.
4. Talk to your local bookseller
Even if you already have your trusty library copy and don't plan to buy the book, recommend the book to your local bookseller. If they don't already carry the book, the store may consider ordering it, and if they do already have it in stock, your recommendation could move it up to a staff pick. You can also suggest that the bookstore create a featured book display. In short, your enthusiasm for a book will be contagious to booksellers.
5. Review a book on Amazon or Goodreads
Yes, these reviews really do help authors. Both sites allow you to simply rate a book if you'd rather not write a review and those ratings help as well.
6. Face a book out on bookshelves
Again, you don't have to actually buy the book to help an author out at your local bookstore. If you see a book on the shelves that you want to support, simply pull it out and display it so that it is more visible to potential buyers. This little bit of extra exposure could help sell the book and generate interest and new readers. And like rating a book online, it only takes about ten seconds to do.
7. Take a book-selfie
Post of a picture of the book, yourself reading the book, your dog sleeping on the book, the book displayed in interesting places... you get the idea. The world of social media is a jungle and sometimes just a simple photo will sell more books than any written review.
8. Nominate a book
Many awards now are reader driven, so be sure to nominate your favorite book for both local contests, such as those run by newspapers, and larger contests such as the Goodreads Choice Awards. And, of course, be sure to vote for the book when the time comes.
9. Host an author
If you run a blog, be sure to give your favorite author some online love. Post a book review, conduct an author interview or reach out to the author to see if they'd be interested in writing a guest blog post. This is another one of those win-win symbiotic situations for both you and the author.
10. Share
Retweeting, reposting links and sharing book news is another quick and easy way to support your favorite author. This is also a great way to personally connect with an author if you're interested in doing so. Contrary to popular opinion, most authors are actually nice, genuine people who want to get to know their fans.
11. Recommend a book to a book club
If you're part of a book club yourself, definitely recommend your favorite book for an upcoming month. You may even consider contacting the publisher and checking to see if they offer book club discounts. If book clubs aren't your cup of tea, you can still recommend the book to local clubs at your bookstore or to someone you know who does thrive on the book club scene.
12. Connect an author with speaking opportunities
If you work at a school, for example, recommend that the media center specialist reach out to an author for a speaking engagement. If you have connections with local festivals or conferences, see if you can recommend your favorite author or connect them with someone in charge of booking.
13. Go public
Talk about a book to your friends in public places where you can be overheard. The same goes for reading. Read your favorite book in airports, train stations or while waiting in line. Just making a book visible to others can help an author out in unexpected ways.
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Comments
Thanks for a great list of suggestions. I've done some of them, and will try the others.
Chris
Yes! I want people to do all of this for me.
#1 sure
#2 ok
#3 oh for God's sake. Sure, let's all request free advance copies usually reserved for actual reviewers and booksellers so that nobody actually pays for anybody's writing and everybody is a "reviewer." OK, no. Reviews of books should be actual reviews not just gaming for free stuff.
#4 so.... go to your local bookseller, stand there in their store and NOT SHOP but take up a BUNCH of their time telling them how to do their job. No.
#5 Amazon and Goodreads are one in the same. Want to rate a book so other people can buy it from a place whose business model includes destroying the book industry? Be my guest, but don't delude yourself into thinking this supports anyone but Amazon.
#6 No. Do not come into a bookstore, not buy anything AND screw with the inventory on the shelves. It's obnoxious. You know how long it takes to become a decent book buyer for a bookstore? Didn't think so. Years. It takes years. And if you face out your pet book in the store, you just screwed the book a few inches away that was actually good or popular enough to be faced out. If your pet book is good, believe me it'll be displayed.
#7 cool. Good idea. Except where did you get this selfie book?
#8 Sure. Good idea.
#9 Host an author on your blog? Ask the author to write stuff for your blog for free? How many people read your blog? Will this actually sell books or is this a vanity exercise? Uh Huh
#10 "Contrary to popular opinion, most authors are actually nice, genuine people.." Odd to find this in a list of how to support authors. I suppose if you think they're all self involved jerks you really wouldn't want to support them.
#11 Yes. Solid plan. And buy the book.
#12 Ah yes. Do make cold calls and insist people give time to an author without once thinking about how to pay for it. Don't offer any cash. Forget about including a bookstore so the book and author can actually make money. After all, you're "supporting the author."
#13 Good idea.
As a bookseller, I can tell you, if I'm tidying the shelves and I see a face out book I didn't put there, it goes back on the shelf spine out and I think angry things about lazy customers. We spend a lot of time creating our displays, including which books are face out and which aren't, and it's rude of you to tell your readers to willfully destroy all that.
As someone also in the business of books, I think it's fine when people face-out other stuff. It tells me that people do actually care about the stock. And I try to think of the books as not being mine, but as belonging to their future owners. Therefore, no one is messing up "my" display.