Of Course It’s A Prada Short Story Contest, Dahling

Prada Sponsors a Writing Contest

Of all the writing contests that are out there, I don’t think I’ve seen one run by a fashion brand before — but I have now. Prada, the fashion company from Milan has announced a new contest with a prize of €5,000 (approximately $6,558) and distribution of your story as an eBook, with the theme for entries to be on the subject “the reality and its perception”.

PRADA has called a Contest aimed at the accomplishment of short stories of a minimum of 10 (ten) pages and a maximum of 20 pages on A4 sized sheets, each page to contain approximately 400 words, written in Bodoni –DTC dim. 11 style, focusing on the inquire of the reality and its perception, especially: Views of the world. Images, marks, idea. The Short Story may be proposed in any language chosen by the Contender without any restriction.

By my calculations, that’s about 8,000 words, max. You have until the 18th of June when you will be able to upload your entry to the contest website at 1.00 p.m., C.E.T. Each entry will be judged by PRADA and by Giangiacomo Feltrinelli Editore, "a prestigious and internationally known Italian publisher" from Milan.

I have to say that some of their restrictions are a bit of a buzz-kill:

Stories must not: be sexually explicit or suggestive… be profane or pornographic… promote alcohol, illegal drugs, tobacco, firearms/weapons (or the use of any of the foregoing), any activities that may appear unsafe or dangerous…

What, no booze, sex, swearing, drugs or guns? Does this mean they just want ‘nice’ stories about kittens? Or are they just worried about promoting something that has all of that in it. I mean, c’mon, don’t they use sex to sell their products all the time? Or is that just me? It doesn’t say you have to write in Italian…

You can download a PDF of their complete rules here or see their full terms and conditions.

Dean Fetzer

News by Dean Fetzer

Dean Fetzer is originally from a small town in eastern Colorado, but has lived in London, England, for the past 21 years. After a career in graphic design, he started a pub review website in the late 90’s; He left that in 2011 to concentrate on his thriller writing, as well as offering publishing services for authors, poets and artists. When not writing - or in the pub - he can be found in the theatre, live music venues and travelling.

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jyh's picture
jyh from VA is reading whatever he feels like April 23, 2013 - 1:09pm

I'm totally going to enter this.

EDIT --- Maybe not. I read the terms. 5000E would be cool and all, but the winner hands over all rights forever. Then again, if they actually used it for anything after the initial publication, I guess the author's name would still be on it, so there'd be another resume item, if no more cash.

dufrescm's picture
dufrescm from Wisconsin is reading Do Androids Dream of Electric Sheep April 23, 2013 - 10:25am

I might have to throw my lot into this one also...