Michael Clark on Marketing Your Book

Michael Clark on Marketing Your Book

Interview by Andrew Fowlow
I've come to really admire Clark’s efforts. He's an author that I think gets it right and we all can learn from his hustle.

Old Book Marketing Wisdom That Needs To Change

Column by Peter Derk
Let's question classic marketing advice like spacing out your releases and not being too pushy.

Shedding Hyperbole in the Post-Trump Era

Column by Gabriel Hart February 5, 2021
Writers no longer need to present themselves as vomit-draft, works in progress!

The Existential Horror of Making an Author Website

Column by Christoph Paul
Why does making an author website fill me with existential dread?

Goodreads Dumps Twitter Functionality

Column by Andrew Fowlow January 7, 2021
The world’s largest community of book lovers is removing its automated Twitter functionality, leaving patrons of the site confused. Why is the social giant taking steps detrimental to indie authors?

Writers Don't Need Social Media

Column by Peter Derk December 30, 2020
Even if social media IS a tool that improves your sales, what are you willing to give up for those sales?

Is Patreon Still A Viable Platform and Income Source for Authors?

Column by Jay Wilburn
Many authors have a Patreon page. Is it still a viable platform, though? Is it wise for a new writer to start one?

David Sedaris' 'The Best of Me' for Readers and Writers

Column by Peter Derk November 2, 2020
What's in a best of collection for David Sedaris fans? And what's to be learned by other writers?

Is Twitch the Next Untapped Platform for Authors?

Column by Jay Wilburn
Twitch is a platform for live streaming videogame play. Jay Wilburn, an author new to Twitch, explores whether it holds any potential as an author specific platform.

Twitter Bots for Writers

Column by Peter Derk
Twitter bots as a force for literary good!

Managing a Professional Author Online Presence

Column by Cina Pelayo September 11, 2020
Different writers have different goals when it comes to their online presence. Author Cina Pelayo discusses hers.

Inconceivable: Social Media Branding Might Not Mean What You Think It Means

Column by Sadie Hartmann June 18, 2020
Social media branding has a bad rap. When people hear about "branding" they immediately think of corporate business strategies. Branding is important. Here's why.

8 Writing and Researching Tools You Might be Ignoring

Column by Gabino Iglesias September 18, 2019
When it comes to writing and research, some really useful tools are hiding in plain sight. Here's a list of my favorites.

#FollowFriday and #WritersLift: Don’t Just Follow, Engage!

Column by Amanda Bender
A look at how #FollowFriday and #writerslift are promoting a follower-focused mentality and overshadowing the real purpose of Twitter: engaging and connecting with the writing community.

Becoming a Reliable Shapeshifter: The Ever-Changing Nature of Brands

Column by Gabino Iglesias July 30, 2019
Your brand can change. Change can be your brand. Here's how you can be a literary chameleon.

10 Writers Killing It On Twitter in 2019

Column by Gabino Iglesias April 12, 2019
Twitter is a crucial part of a writer's platform. Here are some folks doing it right.

10 Reasons Why Bookstagrammers are Awesome

Column by Gabino Iglesias
Bookstagrammers have become a crucial part of the publishing world. Here are some reasons you should support, get to know, and celebrate them.

5 Unconventional Methods of Writing a Story

Column by Max Booth III February 13, 2019
Instead of surrendering to writer's block, give these ideas a try.

What Famous Authors Would Be Like on Social Media if They Weren't Dead

Column by Max Booth III
How much writing would Charles Dickens have accomplished with FarmVille in his life?

The Fowlest of Influences

Column by David Cranmer
David Cranmer mixes his passions for writing and bird watching to explain how nature has benefited his prose and social media presence. Stretching comparisons with bird-brained analogies? You decide.

The Definitive Guide to Social Media Etiquette During the Dying Days of Facebook (for Writers)

Column by David James Keaton
It's all coming to an end, writers! Your grandma on Facebook... Zuckerberg in front of Congress... Looks like it's time to practice some crucial real-world social skills before the lights go off.

5 Tips on When and Where to Promote Your Book

Column by Terrence McCauley
The options are almost overwhelming and, if you’re not careful, can become all-consuming.

In Defense of YA Twitter

Column by Karis Rogerson
A look at the positive side of YA Twitter.

Why You Should Name Your Artistic Nemesis

Column by Annie Neugebauer
What is an artistic nemesis, why do you want one, what should you look for, and how do you find them?

8 Tips to Help You Kick Ass in Online Fights

Column by Gabino Iglesias August 23, 2017
From flat-earthers and 9-11 truthers to Nazi apologists and people who think not liking what they like makes you Satan, the web is full of folks ready to pick a fight. Here's how to win that fight.